Home » Foundations for a post-virus economy – The Good Oil by Rod Brown

Foundations for a post-virus economy – The Good Oil by Rod Brown

The Coronavirus is surely going to impact on the world economy for years to come.

Brian Roberts, a former professor at the University of Canberra (and Cockatoo member) says that to ensure we come out of this crisis for the better, we must start laying the foundations for the post-virus society and economy.   

He reckons that Covid-19 will rewrite the economic model of development in Australia, and I must agree. His position is that if we’re to recover quickly from the crisis, we cannot leave it until the virus has passed, and that the crisis will accelerate us towards what Klaus Schwab, founder and executive chairman of the World Economic Forum, has called the 4th Industrial Revolution Economy >insert hyperlink { www.booktopia.com.au/shaping-the-future-of-the-fourth-industrial-revolution-klaus-schwab/book/9780241366370.html}<. It is not clear exactly what this economy will look like, but it will likely be more technology and knowledge driven and, hopefully more equitable, sustainable, collaborative and inclusive.

He says that most crises create opportunities for communities and individuals to be creative, innovative and take risks which they would not usually consider. Indeed economic analysis of the 1918 Spanish flu >insert hyperlink {ideas.repec.org/p/cpr/ceprdp/3791.html}< epidemic showed large and robust positive flow-on effects during the post influenza phase, with income growth across the United States with job and wealth creation up to the Great Depression. The same effect occurred in Australia.

The message is basically that even as health and economic crises develop, we have learned to become much more cooperative and creative, and we need to capitalise on these attributes to build a brighter future together when this is all over.

New economic strategies needed 
Professor Roberts argues that long-term strategies are needed if the national and local economies are to recover quickly from this crisis. And in preparing these strategies, we must embrace agents of change emerging globally (pre the crisis) and learn from the experiences and innovation gained. He makes three main recommendations.

1. Re-shoring of industries
Australia has generally ignored re-shoring as an industry and job creation strategy, preferring to allow out-sourcing jobs and manufacturing investment to drift off-shore. Support for re-shoring would create jobs quickly, particularly as disruptions to global supply chains will continue for some time.  The crisis has already demonstrated to us that interruption to supply chains increases considerably with distance.

2. Reduce transaction costs and strengthen local networks
In association with re-shoring, more companies are recognising the advantages of shortening supply chains to reduce transport cost and disruption risk. The current crisis will likely hasten this trend. However policy reform is necessary to reduce regional business and government transaction costs, to improve logistics management systems and to improve the efficiency of existing local and regional infrastructure and business networks.

Roberts says that building regional networks are crucial to enhancing connectivity and pooling of common-user infrastructure and resource sharing arrangements between local governments.

3. Embrace collaboration
Professor Roberts says that an increasing number of businesses recognise the advantages of collaboration – to reduce transaction costs and to improve efficiencies and competitiveness. He says economic models based on collaborative advantage >insert hyperlink {europeanbusinessreview.com/creating-collaborative-advantage/}< haven’t been matched by collaborative governance. The three levels of government continue to fight for short-term outcomes, while ignoring the benefits of a more coordinated, efficient approach.

He’s dead right. An example is the pork barrelling in respect of defence, education and sports facilities. Why do we allow governments to pour billions into private schools and hugely-expensive football stadiums? It’s because we don’t collaborate on the most efficient approaches. We cave into pressure groups.

Endogenous Growth Model
The good Professor finishes by suggesting that the economic model of competitive advantage posited by Professor Michael Porter in the Competitiveness of Nations may be over – or at least the part about the need for firms to develop export strategies. He says Australia must adopt a more sustainable economic model of development involving a balance and mix of exogenous (external) and endogenous (internal) growth strategies at the national and regional levels to support the post-coronavirus recovery.

And he’s right again. Every nation is pulling back and looking to support its local companies and workers. Strategies are needed to bring jobs home and to help them to develop new sets of skills, and to innovate and create ways of working with technology. At the core of this should be a Buy Australia campaign, with governments and the corporate sector showing the way. Wow, we might hopefully see the decline of overseas call centres. But seriously, small businesses in regional economies might begin to grow again as the national mood embraces the need to pull back, slow down and support those around us.

Recession
Blind Freddy can see we are now in recession. And we’ll be starting to use the D word shortly.

Another Cockatoo member is a recently-retired OECD economist, who has spent decades tracking the OECD economies and their policies. He grew up in South Australia (Coffin Bay actually), but now calls France home. I asked him if he agrees with my gut-feel that the economic recovery will be 5-10 years. His reply is worth your contemplation.

“I would go for an intermediate 7 years based on my predilection for biblical quotes when the flood comes – 7 lean years following 7 fat years. Uneven recovery is correct. With a bit of luck it may even be a bit cleaner and ecologically sound, and saner. 

“But this crisis is not like Europe’s 2008 economic woes, and so far the solutions have been largely those that were arrived at painfully following 2008. Then, banks were the problem, this time it is the real economy. Some countries that were struggling before (e.g. Italy) will be in big trouble for a long time. It also depends a great deal on how the China – US virus rivalry plays out. Trump wants to re-open the US in a few weeks, inviting further virus proliferation, but trying to ensure his re-election via an economic boost. China is claiming that they have beaten the virus, but are very cautious. ‘Buy/make local’ national sentiment is growing everywhere.”

Coming months
Local councils are playing a wonderful leadership role at present, as is Local Government Focus which is soldiering on with important insights and information. We applaud all of you.

While most are working from home and dealing with emergency issues, if you get time to mull over medium-term strategies as above, please contact us. There’s lot to contemplate. And the nation will come out of this with a stronger appreciation of our industries and regions!  

Digital Editions


  • Urgent action needed on childcare

    Urgent action needed on childcare

    NSW councils are demanding urgent action to expand and properly fund council-run childcare services in response to a parliamentary inquiry into the early childhood education…

More News

  • Rotary honours library employee

    Rotary honours library employee

    Whyalla Public Library’s Chris Barsby has been recognised for her outstanding contribution to youth learning, receiving a Special Community Award from the Rotary Club of Whyalla. The award celebrates her…

  • Surfcoast Ecotourism champs

    Surfcoast Ecotourism champs

    Ecotourism Australia is proud to announce that the Surf Coast Shire has officially earned ECO Destination Certification, formally recognising the region’s adherence to global best practice sustainable tourism and environmental…

  • Special transformative project for Bayside

    Special transformative project for Bayside

    In the northwest pocket of Bayside City Council’s municipal boundary, something very special is happening. Yalukit Willam Nature Reserve is a transformative project. The former golf course-to-nature reserve conversion is…

  • Big attraction for tiny town

    Big attraction for tiny town

    Dozens of tourists have created history as the first passengers in decades to arrive in the tiny southern Queensland town of Thallon by rail. Excited passengers travelled for hours on…

  • Together Butchulla Talk

    Together Butchulla Talk

    A new Indigenous book celebrating the Butchulla language and local animals was launched at Hervey Bay Library earlier this month with storytime, language, dance and art activities for families to…

  • New Logan arena

    New Logan arena

    An upgraded arena for equestrians has officially opened at Skerman Park in North Maclean. Logan City Council delivered the $928,000 project, which includes a weatherproof roof, to support members of…

  • Noosa mastering AI

    Noosa mastering AI

    Digital Hub is trying to help Noosa locals get the most out of AI. Mastering AI can make life easier in countless ways. From planning weekly meals with specific dietary…

  • Change in the weather

    Change in the weather

    AUSSIE FLOOD RESCUE It’s obvious to everybody that we are seeing weather changes. It appears to be more erratic and frequent than ever before. Local government bodies are plagued by…

  • Dandycon set to return

    Dandycon set to return

    Dandy Con, Greater Dandenong’s much loved comic and pop culture festival, returns on Saturday 11 April 2026 between 11am–4pm, bigger than ever. This free, all ages event fills Dandenong Library,…

  • A creative future for Kingston

    A creative future for Kingston

    The community has been invited to help shape Kingston’s creative and cultural future. Kingston residents are being invited to help finalise the city’s cultural roadmap, with the Draft Creative and…