Two and a half years ago, six Councils in Western Australia pooled their resources to produce a tourism map of their region.
Located just one hour’s drive north of Perth, the area has a number of tourist attractions, including the very popular Pinnacles in Namburg National Park. However, the Councils were concerned that most of the, in excess of 200,000 visitors per year, were day trippers.
The rationale for developing the map was to highlight the region’s many attractions and encourage visitors to stay longer in the area generating increased spending and an economic boost for the region’s 15,000 residents.
Comprising the Shires of Chittering, Dalwallinu, Dandaragan, Gingin, Moora and Victoria Plains, six months ago the Councils decided that the map and information being developed could also be promoted on the Internet. Called the West Coast Connection, a world wide audience can, with a click of a mouse, tour the region electronically seeing all it has to offer.
As well as the map, this net location provides information on the six Councils, local towns and local businesses. The address is www.promaco.com.au/mapping/twcc/ Believed to be a first in the Southern Hemisphere, the map and web site were launched in November.
For further information contact Don Pierce, telephone (09) 364 8311.