The latest edition of the Adelaide Visitor Guide is out now and, with domestic and international travel on the rise and according to Adelaide Economic Development Agency Managing Director Ian Hill, it’s a great resource to help people explore Australia’s most liveable city.
Mr Hill said the Adelaide Visitor Guide was the quintessential guide for travellers to South Australia and had been a staple for visitors to the city for more than 20 years.
Produced by HWR Media via the Adelaide Economic Development Agency, the content in the guide is refreshed annually to stay on top of trends and consumer interests.
“Travel is on the up again with enquiries at the Adelaide Visitor Information Centre approaching pre-Covid levels, including travellers from interstate, and from as far as the UK, Europe, Japan and the USA,” said Mr Hill said.
“AEDA uses the enquiries at the Visitor Information Centre to help shape the content to best serve visitors.
“The best places to eat are popular enquiries but since covid we’ve also had a lot more interest in self-guided trails, so we’ve added more of this content in the latest guide.”
This year the guide has grown from A5 to A4 with extra space to accommodate additional content for maps and information and complements the Experience Adelaide website (www.ExperienceAdelaide.com.au).
“This new iteration of the visitor guide shows how print still plays a key role to inspire travellers to explore Adelaide’s vibrant tourism industry,” said HWR Media Chief Executive Officer Tom Raggatt said.
