Cessnock City Council, New South Wales, was awash with blue in early May, in support of Do It For Dolly Day, in memory of 14 year old Dolly Everett, a victim of relentless bullying, who took her own life in January 2018.
Dolly’s family established the not-for-profit Dolly’s Dream to act as a voice for those who can’t speak for themselves, and prevent bullying in all its forms.
Blue was Dolly’s favourite colour and by creating a sea of blue Dolly’s family hope it reminds people to be kind to those around them.
Council vehicles were adorned with blue bows, as were the gates of Council’s Works Depot and Waste Management Centre. Council staff joined in by wearing something blue.
Council’s involvement stemmed from a member of Council’s Works and Operations team member Andrew McNamara. Andrew felt it was an opportunity to raise more awareness about the importance of kindness.
“A cause such as Do It For Dolly Day is something that needs as much exposure as possible.
“Things can be misunderstood in messages such as emails or chat rooms which can be the start of cyberbullying.
“Bullying should not be acceptable behaviour by anyone in our lives.”
Council’s General Manager, Lotta Jackson said in times of social distancing, it’s important to find ways to come together as a community and lend a voice to issues that matter.
“This is a timely reminder that cyberbullying can be just as harmful as other forms of bullying. I encourage everyone to speak with their children and grandchildren about Dolly’s story and to stand with us in saying NO to bullying”.
