The launch of the Clean Up Australia Day campaign in Victoria was kick started on 30 January at Melbourne’s recently opened Federation Square. Clean Up Australia Day Chairman, Ian Kiernan; one of the Australian music industry’s guru, Ian ‘Molly’ Meldrum; and City of Melbourne Lord Mayor, John So, who hitched a ride from Melbourne’s Town Hall to Federation Square in a new look CityWide garbage truck, officially opened the campaign.
With this year’s theme ‘Australia’s Own Medication’, Clean Up Australia Day will be held on Sunday 2 March, with communities from all over the nation participating in this annual event. It has been estimated that since 1989 more than six million Australians have removed more than 190,000 tonnes of waste from the Australian environment. Clean Up Australia Day calls on the nation to join in a national health check up and prescribe ‘Australia’s Own Medication’.
Reflecting on the current drought and bushfire crisis afflicting the nation, Ian Kiernan said that Clean Up Australia Day was a chance for communities to make a positive contribution.
“In troubled times it is more important than ever to remain united and I cannot think of a better way of expressing that sentiment than by getting behind Clean Up Australia Day,” he said.
Ian Kiernan urged businesses and companies to lend their support, along with that of local communities and individuals.
For further information on Clean Up Australia Day, contact 1800 024 890 or visit www.cleanup.com.au
